The Beaujolais Festival is not only an opportunity for wine lovers to celebrate Beaujolais Nouveau, but also to party for several consecutive days throughout the Rh\u00f4ne region. From November 15 to 19, treat yourself to some city-to-city fun with your next favorite wine! <\/p>\n\n\n\n
First and foremost, it’s a natural region of the Rh\u00f4ne north of Lyon. Nonetheless, we remember its name not least because of the vineyards it harbors, the source of delicious French wines in six different forms, including Beaujolais Nouveau and Beaujolais Sup\u00e9rieur.<\/p>\n\n\n\n
It all began in 1951 when a decree was issued forbidding winegrowers to market their wines before December 15 of their vintage year. The Beaujeu winegrowers were outraged, as they were accustomed to selling their wines before this date. They asked to be allowed to sell their en primeur wines before December 15, a request that was accepted on November 13, 1951, on one condition: that the wines be labelled ‘Nouveau’. This was the birth of Beaujolais Nouveau, marketed for the first time on November 15, 1951! In 1985, its official release date was set for the third Thursday in November, which quickly became the first time on November 15, 1951! In 1985, its official release date was set for the third Thursday in November, and over the years it quickly became a date celebrated and synonymous with festivities in France and the rest of the world.<\/p>\n\n\n\n
Beaujolais is a light, easy-drinking, affordable and very fruity wine. Indeed, the characteristic aromas of Beaujolais Nouveau are red fruit, English candy and banana, giving the wines expressive flavors.<\/p>\n\n\n\n
The launch of Beaujolais Nouveau traditionally takes place at Les Sarmentelles, when the village puts on a lively, rhythmic program. 300 volunteers are on hand to make sure you enjoy 5 days of festivities where fatigue is a thing of the past. The Opening Ceremony takes place at 4.45pm on the Place de l’H\u00f4tel de Ville, followed by tastings, inductions, parties and concerts.<\/p>\n\n\n\n